Walkers Reunites Lineker And Lionel Richie In TV Ad

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Walkers Crisps has unveiled a new TV ad for its Extra Crunchy crisps featuring Gary Lineker and Lionel Richie. Created by agency AMV BBDO, the 30-second ad sees Richie get his revenge for being pushed through a shop window by Lineker in the first ad, which aired last autumn.

In this ad, Richie pursues Lineker while singing a version of his hit song Say You Say Me. Eventually he gets the crisps, leaving Lineker stuck up a tree in a parachute. The campaign will run across TV, VOD & Online, including YouTube.