Series five of acclaimed US drama Mad Men launches next week on Sky Atlantic. And to celebrate, Sky has come up with a neat promotion that will see breaks during the debut transmission of the show only run 1960s ads.

Brands featuring in this retro ad-fest include Fairy Liquid, Cadbury’;s Milk Tray, Tetley, Citroën and Kit Kat. There will also be US executions from American Airlines and Pringles (yes, Pringles did exist back then).

Mad Men is a major series for Sky. So it is also backing it with a documentary called Ad Men which will focus on the British ad execs who transformed the industry.”